Employee Evangelists: Get Your Team Involved, Part II
Let’s go all-in on tribal philanthropy! Let’s talk about how to fully utilize team members as our cheerleaders; give them the megaphone....
DON'T LEAVE YOUR
UP TO CHANCE
Richard Picard, MBA, is an enrolled member of the Chitimacha Tribe of Louisiana and is passionate about helping tribes realize economic sustainability through gaming operations. Picard currently serves as the Director of Public Relations & Advertising at Cypress Bayou Casino Hotel in Charenton, LA. In addition to his duties at Cypress Bayou Casino Hotel, he serves on the Chitimacha Tribe of Louisiana’s Economic Development Committee and as a management committee member of Sitimaxa Holdings, LLC., an independently owned Tribal entity specializing in government contracting. In his role, he has successfully garnered millions of dollars in publicity, launched wildly successful marketing and public relations campaigns, increased tourism to the region, and, as part of a team, significantly improved property, and casino player profitability. He is an experienced marketing executive with a demonstrated history in the casino gaming industry. Picard is experienced in advertising, branding, digital marketing, direct marketing, social media marketing, public relations, event management, budgeting, strategic relations, sponsorships, management, and team building.
Picard received his master’s in business administration focusing on casino and hospitality management at Louisiana State University at Shreveport. He is a lifelong member of Sigma Alpha Pi and holds several professional designations. In the fall of 2020, he began working on his MLS in Indian Gaming and Tribal Self-Governance at the Sandra Day O'Connor School of Law at Arizona State University and anticipates graduating in May 2022.
Let's grow, together.